Digital Marketer
Portfolio
Social Media Management
Over the last three years, I have managed 4 Instagram accounts (The Boathouse (6.5k), The Boathouse Weddings and Events (1.4k), Casa del Barco (5.4k), and Island Shrimp Co. (6.2k)) and 10 Facebook Business Pages. I grew my skills as a photographer, videographer and copywriter while also growing their following and engagement.
​
Here are some examples of my work.
Halfy Hour Campaign
Objective:
Increase brand awareness and sales at Island Shrimp Co and Casa del Barco Chesterfield Towne Center through "Halfy Hour" promotion, half price the entire menu from 3pm-6pm (later would become 4-6pm.)
Deliverables, results and my role:
- Designed billboard that was displayed at the intersection of Robius and Midlothian Turnpike.
- Created table tents for in-store promotional materials which we repurposed for social media, using both organic posts and paid ads to spread the word.
- Created videos for each concept to run as Facebook and Instagram ads.
Results:
- Designed email campaigns for each concept that were sent to our email subscribers.